How to present data without losing your reader’s attention!
Summary: “Information graphics translate data into a visual medium that is easy to understand and engaging. Integrated visuals with text and pictures that strengthen each other are the goal, but hard to achieve.” -Lexie Kane (2018)
Click “Summary” to access the website.
Honest Information-
The information included in your infographic needs to be accurate and sourced.
Make sure you have extra links to your data as well as popular sources.
This will give the viewer more reason to use your information.
Minimalism is Key-
Keep your infographic design simple.
Use about 3-5 colors that compliment each other.
Make sure your words don’t crowd the data.
You essentially want your infographic to show your data in a professional way but also be able to have a 5 year old understand it.
Interactivity-
Having an interactive infographic is a great way to get your viewer involved with your presentation.
Sliding objects and adding preferences to the information they want to see automatically keeps the viewer invested.
Being able to narrow down what data they want to see is very important. It combines all 3 of these examples into one!
Think about seeing posters on a wall, are you more inclined to stop and read the one with just a paragraph of information or would you rather stop for a poster with bold lines, colors, images, and minimal wording? Most people will be drawn to the second poster because it engages us and attracts our eyes. This is why infographics are so popular, it gets the point across in a visually aesthetic way while effectively getting information to you in just a few words.
Infographics can be used for just about anything, what caught my attention is its use in our education system. Infographics can be used to help guide younger students with directions and instruction, especially students who don’t know how to read yet, it can give visual cues and help students recognize words. Infographics can also help students who are visual learners, which means they learn best by using their vision.
Since their inception in the late 1700’s, infographics have proven themselves to be invaluable tools for neatly visualizing data and presenting it to the public at large. These early graphics mainly focused on topics relating to business, such as with the case of the first recorded infographic which related wheat prices to labor wages, or geographic information. Some examples of these graphics can be found by following this link to Atlas Obscura. As the field of data visualization has grown and infographics have become more complex, encompassing a much wider variety of topics, several infographic archetypes have been created.
The Timeline
2. Data Visualizations
3. The Comparison
4. The Geographic
5. The List/Visualized Article
6. The Statistical
7. The Process
Tools to Help Create Infographics
Creating organized and eye-catching infographics from scratch can be a difficult task. For this reason, I have put together a list of sites and resources that make creating infographics a breeze.
Canva.com – allows limited creation of infographics with a free account
Venngage.com – similar to Canva and Easely, but with a more limited scope for free student accounts
Adobe Spark – Spark allows full access to college students and provides a wide range of graphic styles and tools
These are just a few examples out there that greatly simplify the process of creating infographics. There are other sites that offer similar services, but these are usually limited in scope with a free account. In terms of generating simple charts and other quick data visualizations, Microsoft Excel and Google Sheets are the best choices available to you.
Interesting Data Sets
I am a Sustainability major who is concentrating in Energy, so I am very interested in all things related to energy efficiency and generation. I managed to pull together a few different sets of data relevant to the field of Sustainability which you can find below.
Data visualizations are a colorful and creative way to present data. It allows you to organize data in a way that’s both compelling and easy to digest. Data visualizations can be animated, colorful, use images, metaphors, and can save you time. They also can explain a process, stimulate imagination, present data in a pretty way, tell a story, and be educational. It is important to choose the best visual for your data and its purpose. It is crucial that your data is understandable. Keeping your visual as simple as possible is the best way to do that. Some examples of data visualizations are charts, tables, maps, graphs, infographics and dashboards.
Course Hero is a website that provides students various study resources like study guides and textbooks, and their solutions. The one I am specifically going to talk about it their literature infographics. This resource helps students learn about a story’s characters, plot, themes, and more in a visual way. (I will insert an example they provide of a play named “Othello”). Depending on the type of story, the infographics have various information it will provide the reader with. They create colorful infographics with the theme of the story and draw out characters, shapes, and more to grab the reader’s attention. The website also goes into detail with what happens in the chapters, they describe the characters and how they change over time if you click “view study guide for this book”. I would recommend this resource for people who are struggling with understanding a book they are reading.
There are several very popular and well done data visuals that I find attractive and useful and I thought I would share
Covid-19 Spread Data such as the one put together by the John Hopkins University. Probably my favourite data set put together in the last decade. The visuals change with data, it’s attractive, and it almost tells a ‘story’ of the Covid-19 and it’s behaviour around the world
2. Plastic Waste data Set. Made by National Geographic. It is kinetic, interactive , stimulating, and, even though some of it is not that pretty, they do that on purpose to show just how gross you should feel about waste.
this data set that was put together no doubt too much more research, and imagination, and time to put together. It is very interactive and tells a story with the data.
Google charts is a simple and easily navigated site. This site is free to all users. Google charts is specialized in chart infographics such as bar graphs, line graphs, and pie charts. Unlike piktohart there is not much room for creativity with very simple formats.
Piktohart is a complex platform with various different additives. In comparison to Google it is free to the public. To upgrade your use of the site upgrades and in website purchases are available. This website specializes in New and innovative infographics. This site gives you a second mind by giving inspiration of different ideas.